Below are only a few samples of the creative direction, copy, and concepts I worked on across social media static & carousel posts, Ad campaigns, animations, and VO scripts, as well as radio Ad scripts for the luxury vehicles of INFINITI—from ideation, conceptualization, immersion and visualization through execution.
May these creative pieces evoke the infinite power of INFINITI and impress you!
INFINITI QX80 radio script
Experience the luxury of freedom, and wind away with the all-new INFINITI QX80.
Tailor every road to your own luxury, travel where the moment takes you in peerless comfort with a wealth of intelligent technology, take the power to drive towards new journeys, conquer roughness with a fearless performance, announce your arrival at the adventure ahead with a commanding presence, and leave an unforgettable impression with a rugged stance.
Every mile is memorable
Every terrain is recognizable
Every twist is controllable
The QX80 gives you the power to rule the road,
indulges you in an exquisite journey of all means,
and inspires you to go to extremes and further.
Its 400-horsepower engine makes distances more empowering, rides more adventurous and adventures more thrilling.
With its bold exterior, spacious interior and sophisticated, you will adapt in indulgent luxury to every road taken.
Luxury is no longer a goal; you’re driving in it.
Thrill is your call; you make it.
Every challenge is under your control; you own it.
Get immersed in memorable off-road rides with hydraulic body motion control and rear auto-leveling suspension; you it.
Unfold memories, share the present and uncover visions with its dual-screen.
The world is no more out of the way; it’s brought to you to get entertained along the way.
It’s a home-thrill. It’s the QX80.
Test drive it today by visiting your nearest INFINITI Centre of Arabian Automobiles or call 800INFINITI.
INFINITI Q60 VO script
Sensation
Power
Luxury
An automo. The INFINITI Q60 a sensation.
With its 6-cylinder turbo engine and 300 horsepower,
you will experience the true rush of speed and power.
With zero-gravity seats, the INFINITI Q60 will make you feel like you've never been behind a wheel before, as it brings you the entire world within your grasp with the Apple CarPlay and Android Auto.
No two roads are alike. No two drivers are equal.
The INFINITI Q60 is built with many features,
for you to adapt,
find comfort in driving,
be carried away,
and get immersed with an unmatched embrace.
Test drive it today by visiting your nearest INFINITI Centre of Arabian Automobiles or call 800INFINITI.
